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Samsung Corby Launches In Egypt

Published Nov 16, 2009
Samsung Electronics Co. Ltd, a leading mobile phone provider, today announced the availability of Samsung Corby (model: S3653) in Egypt, a mobile phone designed to support the digitally connected lifestyles of today’s young mobile users.

The Samsung Corby is a full-touch handset that places users at the center of the social media revolution with a wide range of social networks support, such as Facebook, Twitter and MySpace. The new mobile complements the company’s touch screen strategy, “touch for every lifestyle,” by targeting the youth market.

“We see strong growth opportunities in this sector and will continue to pioneer new markets with innovative technology. The Corby is consistent with Samsung’s legacy of developing new products and technologies designed for specific audiences and bringing new devices quickly to market,” explained Mr. Duke Park, General Manager, Samsung Cairo.

The device represents a complete makeover for the youth segment, with its eye-catching profile featuring two-tone diagonal contours. The Samsung Corby is notable for both its body design and colors – which mark a significant break from the way full touch phones are usually designed. It is available in bold color options such as Jamaican Yellow, Cupid Pink, Minimal White, and Festival Orange so that users can choose their favorite colors.

“Globally, we are number one for full-screen touch phones and recognize the importance of social networks in the modern mobile industry. Samsung’s target audiences are at the heart of its business strategy and the design and functionality of Samsung Corby meets the needs of a highly digitally connected and style conscious youth audience – as does the affordable price point,” continued Mr. Park.

The best social networking services are combined with enhanced multimedia capabilities in a compact form factor. The Corby boasts a 2.8 inch (7.1 cm) TFT touch screen and can be used as an MP3 player, video playback device, or even a digital camera thanks to the on-board 2-megapixel sensor with smile detection.

The Samsung Corby promises a full sensory experience. Alongside the handset’s wealth of integrated social networking services, the phone’s music and video capabilities mean that both the mind and the senses are constantly engaged.

The Samsung Corby was launched earlier this year in Milan, Italy before the start of the famed city’s Fashion Week, staking its claim as the go-to phone for “fashionistas” worldwide. The Samsung Corby was launched in the UK under the name Genio Touch in the UK.

For more information, please visit http://corby.samsungmobile.com



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Posted by VMD - [Virtual Marketing Department]


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