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Adobe Middle East Educates Jordanian Customers On The Benefits Of Genuine Software
Published Jan 10, 2010
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Adobe Middle East is focused on informing its end customers with the benefits of using legal and licensed software through a series of activities on Anti-Piracy in Jordan.
A member of Business Software Alliance (BSA), Adobe is taking serious steps to support its customers and partners and educate them about the importance of using genuine software.
The company is presenting to its users all the benefits genuine Adobe products provide as well as informing companies in Jordan the competitive advantages when using licensed products.
Among the main activities Adobe Middle East has undertaken is a direct mailing to Adobe users highlighting the value of using genuine software along with a Self-Audit form, which allows the company to support its network of clients.
One of the main benefits of using legal software is avoiding the hidden dangers of using pirated or cracked software. Most cracked versions of Adobe’s products contain Trojans and viruses that often trick a user’s machine into sending out spam messages to thousands of computers. In addition to safeguarding their machines and sensitive vital information, consumers are assured a fully-functional product with full customer support benefits from a vendor they trust by licensing legal software.
By licensing legal software, consumers are assured a fully-functional, virus-free product with full customer support benefits from Adobe. Consumers can also feel assured that they are within the bounds of the law. Furthermore, at a local and national level, licensing legal software and recognising the value of intellectual property supports local economies and creates jobs.
“Adobe is committed to communicate the value of using genuine software and protect its value customers against any piracy risks. The launch of our first Anti-Piracy campaign in Jordan aims to create awareness and support our valued customers. We will continue to support the Jordan market through awareness and education campaigns to ensure better value to our customers,” said Naser Samaenah, Anti Piracy Manager, Adobe Middle East.
“Additionally, customers should ensure they are buying from legitimate sources. Our Web site, Adobe.com, maintains a current list of resellers. We advise customers to contact Adobe if there is any doubt that their product is legal,” he added.
Adobe Middle East continues to empower and support Jordan’s channel community to create more business through licensed products. The company also offers various programmes to its channel partners in Jordan to help resellers in selling legal software. Channels play a critical role in the process of reducing piracy by engaging with and educating customers on the benefits of using legal software and distributing software that is correctly licensed.
Posted by
VMD - [Virtual Marketing Department]
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