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Dubai Municipality Chooses du As Exclusive Mobile & Blackberry® Provider

Published Feb 8, 2010

Confirming its distinguished position as a leading operator in the UAE, du has been chosen as the exclusive mobile and BlackBerry® smart phone provider for Dubai Municipality. As part of the collaboration, du will provide 4000 Dubai Municipality employees with du’s Premier Plan – a business mobile monthly plan that offers many exclusive privileges and benefits.

“We are extremely honoured to have been chosen as the exclusive mobile and BlackBerry provider for such an established and respected organisation as Dubai Municipality. We are pleased to be able to offer all Dubai Municipality employees an exclusive offer which will guarantee them all the benefits of the Premier Plan package, along with a number of additional privileges, such as our exclusive BlackBerry subscription,” commented Farid Faraidooni, chief commercial officer, du.

“We are pleased to have formed an exclusive agreement with du. Thanks to the innovative and value-driven package du has put together for our employees, Dubai Municipality will now be able to improve the quality and reach of both its internal and external communications, while empowering staff to enjoy the best available mobility services available today” commented Eng. Hussain Nasser Lootah, Director General of Dubai Municipality.

du’s exclusive Premier Plan guarantees significant savings to the employees, offering an array of innovative, value-for-money products and services such as du’s Pay by the Second billing system, which enables customers to pay only for the seconds of any national or international calls they make. Other special features of the deal include free calls between all employees that subscribe to the offer, one discounted rate to all major international destinations and one rate on all incoming calls while roaming in major international destinations with du’s ‘One World One Rate’ offer. Premier Plan customers will also benefit from the unique ‘Business Wallet’ and ‘Personal Wallet’, which brings flexibility for managing calls to business associates, family and friends: the Business Wallet operates as a postpaid service, while the Personal Wallet is a prepaid service – in the same SIM.

Furthermore, du’s exclusive package will provide Dubai Municipality employees with the best BlackBerry® Unlimited deal in the market, along with highly competitive offers on the most cutting-edge handsets.

For further information:

Saugat Chatterjee
PR Manager, Channels Communications
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae

Mayssam Hamadeh
Manning, Selvage & Lee
Tel: +971 4 3676 324
Mobile: +971 55 495 6484
Fax: +971 4 367 2615
Email: mayssam.hamadeh@dubai.mslpr.com



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