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HP Introduces World’s First Web-Connected Home Printer

Published Feb 9, 2010

During the Cairo ICT 2010, HP unveiled the world’s first web-connected home printer, HP Photosmart premium with TouchSmart web.

HP is bringing the power of the web directly to the printer and combining it with HP’s TouchSmart technology to give people quick, easy, touchscreen access to popular digital content.

Designed for the digital generation and connected households, the HP Photosmart Premium with TouchSmart Web features an entirely new web-based printing platform with HP applications (apps). Similar to other Internet-connected devices, these apps, which are viewable on an extra-large, intuitive-to-use TouchSmart panel, allow people to connect instantly with fun, informative and personal content.

In addition to receiving apps preloaded on the printer, people can download new ones as they become available at the HP Apps Studio to suit their interests and needs. With the sweep of a finger, users will be able to browse and view popular web destinations and simply touch the app of their choice to launch a web page where they can customize and print content on demand in an easy-to-read format.

People will be able to create and share their own apps to customize their printers through the HP Apps Studio.

“Twenty-five years ago HP invented consumer printing and today we are taking advantage of the digital content explosion to reinvent the category with an entirely new printing platform – powered by touch and empowered by the web,” said Amin Mortazawi, General Manager, Imaging and Printing Group, HP Middle East. “By giving people access to the content they want at the touch of a finger, the ability to customize their printing experience and create their own apps, and enabling easy ’one touch’ wireless setup, we are driving a significant shift in how people will be printing in the future.”

The HP Photosmart Premium with TouchSmart Web has an extra-large 4.33-inch touchscreen – the largest LCD touchscreen of any all-in-one inkjet printer on the market.

The versatile printer prints, faxes, copies and scans – producing laser-quality text documents and lab-quality photos – making it ideal for multitasking households. With a full range of wired and wireless connectivity options, the printer provides the flexibility to print directly from Wi-Fi-enabled PCs, Bluetooth®-enabled devices, the Apple iPhone and the Apple iPod touch using HP iPrint Photo.

ENERGY STAR® qualified, the all-in-one printer helps users save paper with automatic two-sided printing and reduces packaging waste by shipping in an innovative, reusable bag made from recycled plastics.

For more information:

Promax Egypt
Ghada Essokary
010 670 16 10
ghada.essokary@promaxpr.com



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