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Benefits, Rewards And Bonuses At Every Step With Du’s New And Enhanced Pay As You Go®

Published Mar 1, 2010

Continuing with its efforts to give customers the best value and benefits, du announced the launch of its new and enhanced Pay as you Go® plan, which offers prepaid customers more advantages than ever before. The new du Pay as you Go® offering rewards customers at every step; it includes a welcome bonus as a first step, then a usage bonus on every recharge for the first 20 recharges, and finally, lifetime validity on the line.

When customers purchase a du Pay as you Go® line for AED 55, they receive a welcome bonus of AED 10 to get them started. Then, as soon as they start using their new line, they receive free credit of AED 100 – given as AED 5 for the first 20 recharges – and then upon their 20th recharge, customers receive lifetime validity, meaning they don’t have to renew their line ever again.

“We hope to put a smile on our customers’ faces every time they use their du line. Our new Pay as you Go® plan rewards customers from the moment they purchase their line. It offers a welcome bonus, usage bonus and lifetime validity. This is our way of accompanying our prepaid customers on their journey and rewarding them at every step,” said Farid Faraidooni, Chief Commercial Officer, du.

Furthermore, by simply calling 135 and selecting option 9, existing Pay as you Go customers can also get free credit of up to AED 110 by paying just AED 25. Existing customers can also get lifetime validity on their line by paying just AED 20 all they need to do is call 135 and choose option 5.

Pay as you Go customers already enjoy exceptional freedom and flexibility with du’s pioneering WoW recharge cards that offer customers up to 60 per cent bonus credit and extended validity on all recharges.

For more information:

Saugat Chatterjee
PR Manager, Channels Communications
Brand & Communications
du
M: +971 55 9367045
E: saugat.chatterjee@du.ae

Mayssam Hamadeh
Manning, Selvage & Lee
T: +971 4 3676 324
M: +971 55 495 6484
F: +971 4 367 2615
E: mayssam.hamadeh@dubai.mslpr.com



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Posted by VMD - [Virtual Marketing Department]


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