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Epson Introduces Incentive Programme For Partners In The Middle East

Published Apr 14, 2010

Epson has announced the launch of a reseller programme for its partners in UAE and Egypt that aims to raise the incentives for partners reselling the company’s products. Epson also revealed that the new Authorised Reseller Programme will be launched in Saudi Arabia during the company’s participation in GITEX KSA exhibition, which will be held at the Riyadh Exhibition Center from April 25-29, 2010.

As per the new Epson Authorised Reseller Programme, dealers will be rewarded based on the volumes they accomplish. Quarterly targets for the UAE and KSA markets range from USD 10,000 for Bronze partners to USD 300,000 for Platinum partners. The programme classifies partners into four categories and includes five product categories: Consumer, Business, Supplies, Large Format Printers and Projectors.

Khalil El-Dalu, General Manager, Epson Middle East, said, “We believe that a major contributory factor for our continued success and market leadership in key product categories in the Middle East has been the excellent performance of our channel partners. The introduction of the new Authorised Reseller Programme aims to better reward our partners for their efforts in boosting sales of Epson products, while it also enables us to strengthen our support to them.”

El-Dalu also noted that the percentage and structure of the incentives varies according to partnership category, ranging from 1 percent up to 8 percent. The new programme will also give partners access to a range of marketing resources, portals, technical support and sales tools. Moreover, partners can also avail discounts of between 10 percent and 40 percent on demo units.

For more information:

Orient Planet PR & Marketing Communications
P.O. Box 23345, Dubai UAE
T: +971 4 3988901
F: +971 4 3988941
E: media@orientplanet.com
W: www.orientplanet.com



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