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Interactive Intelligence Middle East Releases Interaction SIP Station(TM) As Alternative To IP Desk Phones
Published Jun 20, 2010
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Interactive Intelligence Middle East, the regional arm of Interactive Intelligence a global provider of unified IP business communications solutions, has announced the release of the Interaction SIP Station(TM), a new communications endpoint device designed as an affordable, reliable and simple alternative to IP desk phones.
"While IP desk phones increasingly offer sophisticated functionality, their complexity and cost are barriers for adoption among many organizations," said Drew Kraus, research vice president with Gartner. "Though the use of USB headsets with softphones offers an alternative, reliability issues often preclude their use. We've been telling clients for awhile now to lower their infrastructure costs by deploying low-cost phones, while supporting advanced telephony features via PC-based call control applications. By further distilling that endpoint device down to its core functionality, organizations can realize even more savings while still maintaining a clear voice signal and advanced features."
With a dedicated chip-set delivering high quality audio, the Interaction SIP Station(TM) has no hand set, display, or dial pad. Instead, the device is designed to work in conjunction with a headset and the Interactive Intelligence Interaction Client(R), a PC-based call control software application that includes sophisticated features, such as call recording, call rules, conferencing, presence management, company directory look-up, queue monitoring, call history, and more.
"By providing a dedicated audio path for reliability, and using our client application for rich functionality, the Interaction SIP Station(TM) provides all the features a company needs in an endpoint device -- and none that they don't," said Mr. Shaheen Haque, Territory Manager, Turkey and Middle East for Interactive Intelligence Middle East. "What makes this device a market-first, however, is that we're offering this reliability and simplicity at a price point that's roughly half that of a basic IP phone, and a fraction of what high-end multimedia phones cost."
Measuring just 4.5 in. x 4.5 in. x 1.5 in. (11.4 cm. x 11.4 cm. x 3.8 cm.), the Interaction SIP Station(TM) also consumes less desk space than a traditional phone. More secure and simple to use, the device's physical buttons include pick-up/disconnect, mute, volume control, emergency speed dial, and a multi-function status LED. The Interaction SIP Station(TM) uses power over Ethernet (PoE), thus further enhancing reliability by making it easier and more efficient to supply back-up power.
The Interaction SIP Station(TM) is targeted at mid-size to large contact centers and enterprises, and will be sold as an optional device with the Interactive Intelligence all-in-one IP communications software suite, Customer Interaction Center(TM) (CIC). Worldwide, it will be distributed through the Interactive Intelligence channel of more than 300 resellers, and through the company's direct sales force.
For more information:
Mr. Shaheen Haque
Turkey & Middle East Territory Manager
Interactive Intelligence Middle East
Dubai, UAE
T: +971 (4) 4347217
M: +971 (50) 4573186
E: shaheen.haque@inin.com
Mr. Colin Saldanha
Procre8
T: +97150 6400762
E: colin@procre8.biz
Posted by
VMD - [Virtual Marketing Department]
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