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HP ten.to.one Initiative Fuels Growth, Reduces Complexity for Midsize Enterprises

Published Jun 24, 2010

HP announced the HP ten.to.one initiative to help fuel the growth of channel partners and midsize enterprises and to simplify their data centers.
HP ten.to.one is a first-of-its-kind(1) initiative that includes new software, an enhanced partner program and a primary research survey,(2) all geared toward midsize enterprises. Also, a new organization called HP Commercial Solutions has been formed within the HP Software and Solutions business unit to deliver on the ten.to.one initiative.

Midsize enterprises typically have smaller IT organizations with less specialization and fewer autonomous departments compared to large enterprises. The ten.to.one initiative is designed to accelerate business growth for midsize clients and HP channel partners by helping deploy, integrate and manage business technology solutions faster and with less complexity.

- Simplify cloud deployment:

A global survey conducted last month by Forrester Consulting on behalf of HP indicates that midsize enterprises are actively evaluating cloud services. Half of the midsize enterprise survey respondents said they were planning to implement cloud computing, as opposed to 29 percent of large enterprise respondents.

- Simplify risk management:

Security and risk management is the top priority for midsize businesses. Data protection and backup were identified as the technologies most needed to address risk management.

HP Data Protector has been enhanced to give customers eight methods of protection when running environments using Microsoft® Hyper-V Server 2008 R2.
With HP Data Protector extended to Hyper-V, HP is the only provider to offer the most complete backup integration for virtualization at the most affordable cost – up to 70 percent less than alternatives.
Simplify infrastructure management
Midsize enterprises are dissatisfied with IT reacting to service issues. They want IT to more effectively monitor their systems, predict issues and control the quality of service to business requirements.
With the new HP SiteScope Operations Manager, midsize organizations can cost-effectively improve business service availability and performance through faster monitoring of IT infrastructures and applications.

- Improve channel partner success:

Midsize enterprises are increasingly turning to value-added resellers and system integrators to monitor and manage their business technology.

The HP ten.to.one initiative helps channel partners better monitor and manage business technology with tailored sales and marketing tools. The program includes persona-based training, partner certifications, boot camps and a social media community. It also offers a campaign syndication service to easily build, customize and monitor campaigns and lead generation.

“The combination of HP technology with ITS’ regional presence and leadership in services integration provides EMEA customers with business value in a unique, consistent, predictable and cost effective way. This unique value allows the customers to focus on their business and outrun their competition”, said Khaled Al Saeid, General Manager and Managing Director, International Turnkey Systems.

HP provides a portfolio of services to help partners meet the needs of their midsize enterprise clients. This includes HP Professional Services, HP Software Education training, HP Software as a Service (SaaS) and Managed Service Provider Program offerings.

“Channel Partners are and will be leading our go to market in this segment and we at HP will continue to support our key partners with marketing programs directed towards the small to mid-sized businesses. In addition to this, channel partners will see more profitability and value add through special incentives offered in the new channel partner program,” said Sabby Gill, Vice President, HP Commercial Sales EMEA.



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Posted by VMD - [Virtual Marketing Department]


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