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Fox Interntional Channels (Fic) And Amc Announce A Global Launch For The Highly Anticpated Tv Drama Series
Published Aug 25, 2010
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Fox International Channels and AMC announced a global launch for the highly anticipated series The Walking Dead. The two networks will release the show during the same week this fall. AMC is set to premiere on Sunday, October 31st followed by FIC’s worldwide launch the first week of November.
A television production from Frank Darabont (The Shawshank Redemption, The Green Mile) and Gale Anne Hurd (The Terminator, Aliens, Armageddon, The Incredible Hulk), and based on Robert Kirkman’s best selling graphic novel, The Walking Dead will debut in 120 countries, air in 33 languages and be viewed in 250 million households when it premieres this fall. This is an unprecedented event, marking the first time ever a TV series premieres in similar fashion to a theatrical film release.
“FIC has launched shows on a multi-territory basis in the past but never at this scale or at the same time with a US Network,” said Sharon Tal Yguado, SVP Original Programming and Development. “The Walking Dead is a groundbreaking project with clear global appeal.
Considering the strong buzz and anticipation the show has already generated globally at this early stage, we wanted to make sure we launch it in the most powerful way possible. We are thrilled to be working with AMC on this worldwide “outbreak.” This partnership represents FIC's ongoing commitment to deliver high quality content on a global level.”
“The evolution of AMC with the goal of delivering 'premium television on basic cable' continues with this unprecedented global launch,” said Charlie Collier President and General Manager, AMC. “A global debut of The Walking Dead with our partners at Fox International Channels will allow the characters Frank Darabont and Gale Anne Hurd are cinematically bringing to life on AMC, to have an immediate impact around the world.
Fear, drama and great storytelling are universal and we are pleased to be navigating the post-zombie apocalypse side-by-side with our great partners at FIC.”
AMC and FIC are working closely on a global marketing strategy to ensure a strong impact for this world wide event.
The Walking Dead is AMC’s first wholly-owned original series. Earlier this summer, FIC announced that it picked up all international rights for the project, which includes TV and Home Video Rights in all international markets outside of North America.
The series tells the story of the weeks and months that follow a pandemic zombie apocalypse. County Sheriff Rick Grimes travels with his family and a small group of survivors, constantly in search of a safe and secure home.
But the constant pressure of fighting off death on a daily basis takes a heavy toll, sending many to the lowest depths of human cruelty. As Rick struggles to keep his family alive, he will discover that the overwhelming fear of the survivors can be far more dangerous than the mindless walkers roaming the earth.
The Walking Dead is based on the comic book series written by Robert Kirkman and published by Image Comics. Kirkman serves as an executive producer on the project and three-time Academy Award-nominee Frank Darabont (The Shawshank Redemption, The Green Mile) serves as writer, director and executive producer. Gale Anne Hurd (The Terminator, Aliens, Armageddon, The Incredible Hulk), chairman of Valhalla Motion Pictures, serves as Executive Producer. David Alpert from Circle of Confusion serves as Executive Producer. Charles “Chic” Eglee (Dexter, The Shield, Dark Angel) serves as Executive Producer.
About FOX International Channels
FOX International Channels (FIC) is News Corporation’s international multi-media business. We develop, produce and distribute 183 wholly- and majority-owned entertainment, factual, sports and movie channels across Latin America, Europe, Asia and Africa, in 35 languages. These networks and their related mobile, non-linear and high-definition extensions, reach over 300 million subscribing households (875 million cumulative) worldwide. We also operate a global online advertising unit,
FOX (pronounced “dot-fox”) specialized in online video and display, and four TV production houses. In operation since: August 14, 1993.
For More Information:
Corine Walworth
Fox International Channels
Director, Global PR and Talent Relations
T.310-444-8153
M: 626-354-8135
E:Corine.walworth@fox.com
Posted by
VMD - [Virtual Marketing Department]
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