|
|
|
|
|
‘harman house’ achieves highest penetration for Samsung LED TVs in UAE
Published Oct 21, 2010
|
‘harman house’, the leading retail chain in home, professional and car infotainment in the Middle East, has reported that it has achieved the highest penetration for Samsung LED TVs in the UAE. The company further revealed that LED TV sales constitute 55 per cent of its total TV sales in the UAE, thereby underlining the growing demand for flat screen televisions in the country. With aims to provide great deals for flat screen TVs during the on-going ‘GITEX Technology Week’, the company has launched the ‘DOUBLE OFFER’ promotion to offer customers who buy Samsung branded LED, LCD and plasma TVs from any of the 10 branches located across the UAE a chance to win up to 50 per cent of their purchase value’s worth in products sold instore.
As local customers place high emphasis on quality and value for money and are demanding to experience both visual and audio quality, ‘harman house’ is leveraging its ‘Sound for Vision’ concept, which is focused on enhancing the experience of the customer. In addition to retailing the latest Samsung flat screen television models at great prices, ‘harman house’ is also offering to equip these LED, LCD and plasma TV’s with the latest range of Harman Kardon Home Theatre systems, in line with its commitment to bring cinema-like surround sound to the homes of regional customers. Customers can also receive gifts such as DVD players, camcorders, 3D Blue-Ray Disk players, and 3D starter kits, as well as added values such as Skyward Miles and interest-free payment plan on credit cards of leading banks when they buy before the 27th October 2010.
“From big square boxes, televisions have evolved to become ultra flat units that offer fantastic screen quality and only take up a fraction of the space they used to. To address the growing demand for these high-technology products, we have partnered with Samsung to launch the ‘DOUBLE OFFER’ promo, which will allow customers to get for themselves a brand new Samsung LCD, LED or plasma TVs at fantastic prices along with other unmatched values that are offered nowhere else. We encourage everyone to visit any one of our ‘harman house’ stores to see our great deals this GITEX season,” said Amit Malani, President, Harman Middle East.
Harman has been a pioneer in home theatre systems, and has emerged as one of the most successful consumer electronics trends of the past decade. It offers a complete range of home theatre systems to deliver this experience at various levels - from the simplicity of the Soundbar to the full 5.1 HD system - and is committed to delivering high-fidelity sound in a convenient and easy-to-use package. The company’s complete home theatre systems are comprised of a high-performance A/V receiver and DVD player combined into a single component controlled by one remote control, and perfectly matched with complete speaker packages.
Posted by
VMD - [Virtual Marketing Department]
|
|
|
