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du Announces Satellite Broadcast Deal With TV Broadcasting Giant Turner At GITEX
Published Oct 21, 2010
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Proving its status as a top service provider in the UAE, du today demonstrated its might in the broadcasting arena with the signing of a partnership agreement with prominent broadcaster (operator of popular channels like CNN and Cartoon Network), Turner Broadcasting System Ltd (TBS), for providing a one-stop-shop for its broadcast needs in the Middle East.
“We are proud of this partnership with Turner and believe that their selection of our services demonstrates our position as a top provider in the region. We are committed to providing Turner with world-class broadcasting services and will utilise our award-winning facilities and talent to help the reputable network in reaching its clients in the region,” commented Mohamed Al Shahi, Senior Director, Broadcasting, du.
Turner Distribution also announced the launch of Cartoon Network Arabia, along with its partnership with du Broadcast Services. The tie-up will provide the company with broadcast services that will extend Turner Broadcasting System’s reach to the Middle East on two different satellite platforms, Nilesat and Arabsat Badr 6 Satellites. Broadcast content will be received from London via two different submarine cable systems, and du will uplink the Cartoon Network Arabia content through its teleport facility in the UAE.
“We selected du Broadcast Services for its proven record of award-winning facilities and world-class services. We believe that this partnership is a key factor in Turner’s successful strategy in approaching the MENA area and effectively establishing a relationship with the viewers in this region,” commented Alan Musa, Vice-President and General Manager, Africa, Middle East and Pan Region
The deal will expand Turner’s footprint to cover the Middle East via du Broadcast Services as well as including Cartoon Network Arabic on the du IPTV platform in the UAE. Moreover, du provides the very latest broadcast solutions with the highest-quality services in the Middle East. du Broadcast Services is the leading regional operator of satellite support services and currently serves more than 170 television stations throughout the Middle East and Asia. The teleport facility comprises satellite antennae that produce a wide global coverage out of Dubai, providing broadcasting services clients with an extensive household viewership footprint.
For further information, please contact:
Saugat Chatterjee
Public Relations Manager
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae
Gregory Henderson
Manning, Selvage & Lee
Tel: +971 4 3676 324
Mobile: +971 55 495 6487
Fax: +971 4 367 2615
Email: gregory.henderson@dubai.mslpr.com
Posted by
VMD - [Virtual Marketing Department]
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