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du Expands Fixed Network With Advanced IP NGN Services Powered By GENBAND
Published Oct 27, 2010
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GENBAND, a leading developer of IP infrastructure and service solutions, announced that du, the UAE’s integrated telecom service provider, has expanded its next-generation fixed network with GENBAND’s market-leading IP Switching solutions. This network expansion enables du to offer more reliable and advanced Session Initiation Protocol (SIP) communications - widely used for offering access to multimedia communication sessions to residential and business subscribers across the UAE.
“We have experienced positive growth and established ourselves as the operator of choice for business and residential customers. This partnership will enable us to deliver advanced telecom services across the UAE,” said Hatem Bamatraf, Senior Vice President, Network Development, du. “GENBAND’s innovative IP solutions and technical expertise have enabled us to expand our network in a seamless manner, improving our competitive advantage. We are eager to transform the communication experience of our customers.”
“du is an outstanding industry example of innovation and cutting-edge deployment of all-IP networking,” said Mehmet Balos, Chief Marketing Officer at GENBAND. “We are pleased to provide du with GENBAND’s industry-leading media gateways and C20 Converged Softswitch in a unique, geo-survivable configuration that gives subscribers in the UAE not only disaster recovery protection, but also the most advanced IP services available. We are helping du to seamlessly and simply evolve its network to IP by consolidating all of their Class 5 traffic onto one platform, while at the same time providing consumer and business voice and multimedia solutions for du’s growing telecom market.”
Commenting on achieving this milestone, GENBAND’s VP of Sales for the Middle East, Mr. Haitham Shubair, said: “We would like to congratulate du for continuing to be at the forefront of innovation and the first in rolling out cutting-edge NGN solutions. This large network expansion is a testament to GENBAND’s unmatched leadership and expertise in efficiently transforming legacy networks to IP.”
To learn more about GENBAND’s market-leading softswitch and media gateway solutions, please visit www.genband.com
For further information, please contact:
Saugat Chatterjee
Public Relations Manager
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae
Gregory Henderson
Manning, Selvage & Lee
Tel: +971 4 3676 324
Mobile: +971 55 495 6487
Fax: +971 4 367 2615
Email: gregory.henderson@dubai.mslpr.com
Posted by
VMD - [Virtual Marketing Department]
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