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Samsung’s Flagship Egyptian Store Opens In City Stars

Published Nov 30, 2010

Samsung Electronics Co., Ltd., a market leader and award-winning innovator in consumer electronics opened the doors to it’s flagship store in City Stars on November 11, 2010. The store is the largest Samsung store to display and sell all of its product lines under the same roof. The location boasts 220 square meters of the latest in Samsung technology, including items from each of their hand-held, consumer electronics, home appliances and IT product ranges. Customers will be able to experience the acclaimed 3D LED TV firsthand while shopping for mobile phones, home appliances or a new laptop computer.

“We are thrilled to be opening the doors to Samsung’s flagship store in Egypt,” said Duke Park, General Manager of Samsung Egypt. “We have been operating in Egypt since 1989, with the introduction of televisions and over the years have launched our different lines of mobile phones and home appliances, most recently adding notebooks and netbooks to our Egyptian products portfolio. The new store is a great place for us to showcase all of our products and a hub where consumers have a one-stop shop for everything Samsung.”

All of the items available in the Samsung Store can also be found through Samsung’s distributor partners; Mantrac, Metra, Oteena, Sky, Union, and ETC.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in telecommunication and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 188,000 people in 185 offices in 65 countries, the company is recognized as one of the fastest growing global brands and a leading producer of mobile phones. For more information, please visit: www.samsung.com

For media enquiries, please contact:

Mona Seif
Trans – Arabian Creative Communications (TRACCS)
28 Wadi El Nile Street / Floor 1, Suite 2 / Mohandiseen, Cairo, Egypt
Tel: +20.23.304.6860 / +20.23.304.6870
Fax: +20.23.303.1219
E-Mail: mona.seif@traccs.net



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