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du Launches New Point of Presence in Partnership with Saudi Telecom for Seamless Inter Office Connectivity between the United Arab Emirates and Kingdom of Saudi Arabia

Published Mar 1, 2011

Recognising the need for optimum connectivity between businesses in the UAE and MENA region, du today announced a partnership with leading KSA operator Saudi Telecom to launch a new Point of Presence (PoP) in the UAE.

The PoP is a multiservice node that will enable the delivery of secure and reliable inter office connectivity, meaning du’s enterprise customers and carrier partners will benefit from seamless data services between the UAE and KSA.

Launching the facility, Farid Faraidooni, Chief Commercial Officer of du, said,, “With this latest PoP, in collaboration with Saudi Telecom, we can now include KSA in our carrier grade global Virtual Private Network solution for our UAE based business clients as well as providing our Carrier Partners with a One Stop Shop solution for transit services into KSA.

We are dedicated to providing businesses with reliable and secure data services between their offices in the UAE and across the region, and this new service will mean our business customers and carriers can operate cross country with increased ease, convenience and peace of mind.

du’s UAE based business clients can now enjoy a number of benefits including the extension of carrier grade Virtual Private Network (VPN) to their KSA based office, a multiple class of service offering to cater to different office applications and a one stop shop for their global VPN solution.

In addition, Carrier Partners will benefit from seamless IP Data Services between UAE and KSA, greater reach in respective markets for data service connectivity, and a one stop shop offering for services into KSA.

STC General Manager of Marketing, Abdulhameed Al Hamad, stated: “We are pleased to announce the establishment of our latest PoP in the UAE. This is a major milestone in our Saudi Global Management

Network “SGMN” rollout into major regional economic hubs including the UAE, Bahrain, Qatar, Kuwait, Jordan, India, UK and Singapore, and we look forward to working with du to provide premium data services between offices based in the UAE and here in KSA.

SGMN is a global Multi Protocol Label Switching (MPLS) and available in key hub destinations around the world. As one of the largest regional Internet Protocol (IP-based) networks, it provides services for leading global enterprises from a variety of industry sectors, including financial services, manufacturing, logistics, as well as oil & gas and pharmaceutical industry.

SGMN network is based on the latest state of art technology and is extremely reliable and diverse”. “STC has a solid track record of successful cooperation with du and we believe that STC’s strengths within the Kingdom and the region and du’s network in UAE will make this a very exciting and complementary partnership for the overall benefit of our domestic and international customers.

du’s International Carrier Relations (ICR) strategy is to focus on the interconnection of the GCC regional carrier MPLS network to expand its IP Data Services reach to all major GCC countries and to provide seamless Layer 2 Ethernet VPN and Layer 3 IP MPLS VPN services.

About du:

du, the integrated telecom service provider in the UAE, launched mobile telecommunication services in February 2007 across the UAE, in addition to internet and pay TV services that du provides in some of the free zones of Dubai. Call Select, du's nationwide fixed line services for voice telephony, was launched in July 2007. By the end of 3rd quarter of 2010, over 4 million people in the UAE had chosen to become du mobile customers.

Among du’s many firsts is its historic Number Booking Campaign for both individuals and business, Pay by the Second billing system, Mobile TV, Mobile Payments, first of its kind ‘WoW’ recharge card and Self Care.

For business customers, du business offers include Closed Business User Group and preferred International Destinations. du Broadcast Services division brings scalable media technology platforms and telecommunication solutions to the broadcast community through its world class teleport (Samacom) and Master Control Room (MCR) facilities.

For more information:

Saugat Chatterjee
Public Relations Manager
Brand & Communications, du
M: +971 55 9367045
E: saugat.chatterjee@du.ae



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