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R&M To Participate In Cairo ICT 2011
Published May 3, 2011
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Reichle & De-Massari, the Swiss structured cabling specialist, announced today its participation in Cairo ICT 2011, to be held from May 25th-28th 2011. R&M’s participation marks the 8th appearance for the company in Cairo ICT and confirms its continuing focus on the Egyptian market.
This year, R&M is showcasing its latest innovative copper and fiber range including its breakthrough FTTx portfolio and new to the market Single Circuit Management (SCM) product family. Its FTTX family of modular and customizable fiber solutions are an ideal choice for deploying in projects such as Public Networks and new residential compounds. To complement its FTTx solution range, R&M will also feature its SCM product family which optimizes FTTx network performance by managing fibers and subscriber connections normally. SCM is optimal for next generation networks in central offices, data centers, and FTTx architectures. Both solutions are now available in the Middle East and Africa.
Jean Pierre Labry, Managing Director of R&M Middle East and Africa, commented by saying, “We are excited to be participating for the 8th time in a prestigious event like Cairo ICT. It gives us a chance to showcase our breakthrough product solutions and how they can be customized for local market conditions.”
“Cairo ICT is generally a go to market event, where we meet clients from important markets of the region such as the Middle East and North Africa, as well as Egypt, which continues to be a key market for R&M,” concluded Labry.
The upcoming Cairo ICT 2011 will be the fifteenth round of the event, with this year’s event expected to have strong participation from regional ICT companies despite the situations occurring in Egypt, Tunisia, and Libya in recent months. Several regional ICT companies are in fact in full recovery mode from the effects of the financial crises and the number of confirmed exhibitors has increased over the past year.
R&M’s participation highlights its commitment to strengthening its customer and end user relationships as well as regional footprint. For over a decade, the Swiss structured cabling specialist has been providing the Middle East and African markets with customized copper and fiber solutions. Supported by local offices throughout the Middle East and Africa, including in the UAE, Saudi Arabia, Jordan and Egypt, the company boasts extensive domain experience in the finance, construction, healthcare, oil and gas, hotels, transportation, and education sectors.
Facts & Figures:
Reichle & De-Massari AG (R&M) develops and produces cabling solutions for communications networks. R&M has earned a reputation as a quality leader with its excellent copper and fiber optical products. The company has its own marketing organizations in over 30 countries. It generates 75 percent of its sales abroad; EBIT was 6 percent. The company invests more than USD 9 million in research and development every year. R&M is one of the largest companies in Switzerland and currently has more than 600 employees. The company is wholly owned by the Swiss Reichle family and is now being run by the second generation as an independent family-owned company. Please visit: www.rdm.com
For more information:
Reichle & De-Massari MEA (R&M)
Alfred Tharwat
Area Manager, Africa
T: +20 12 1406072
E: egy@rdm.com
W: www.rdm.com
Press contact:
VMD > ROOT Technologies
English
Ann Ruengsorn
T: +202 22671601 ext. 205
E: vmd@root-technologies.com
Arabic
Rawan Makeen
T: +202 22671601 ext. 205
Posted by
VMD - [Virtual Marketing Department]
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