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Home Entertainment Is Redefined With The Launch Of Samsung’s Smart TVs
Published Jun 6, 2011
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Samsung Electronics, a market leader in consumer electronics, launched the highly anticipated 2011 Samsung SMART TV lineup, during a unique consumer event that took place in Cairo’s popular Citystars Mall. The launch which will take place over three days, will offer consumers a chance to interact and learn about the groundbreaking features and technology that Samsung’s Smart TVs will offer.
Creating the ultimate home entertainment experience, the Smart TV combines smart content and features with 3D viewing. Offering an immersive viewing experience the new TV is web connected and allows users to easily search and access movies and TV shows, in addition to browsing the web, exploring Samsung’s Apps and so much more.
“Home entertainment is about so much more than watching programs or movies on the big screen; it’s about creating an entire experience and the Smart TV does just that,” said Mr. Duke Park, General Manager of Samsung Electronics Egypt. “With our new Total 3D Solution, viewers can immerse themselves even deeper in to the 3D experience, browse the web, chat with friends and family on Facebook or Twitter, and even connect to the TV via some mobile phones or any other smart devices.”
Featuring Samsung’s new “ONE design” 5 mm ultra slim bezel on premium LED TV model, the Smart TV literally brings 3D viewing to life. Adding to the experience the TVs Total 3D solution offers groundbreaking audio technology that stimulates the height and depth of the of the audio track differentiating between the foreground and background, creating intense crystal clear surround sound. For even easier viewing Samsung has introduced new silhouette designed 3D active glasses, which are not only the lightest 3D glasses in the world, but also sync with the TV using Bluetooth instead of infrared signals, meaning wherever you are in the room you can an enjoy a perfect 3D experience.
To ensure the ultimate immersive viewing experience, Samsung’s Smart TV line up will include a range of LED, LCD and PDP TVs. The D8000 LED Smart TV with 3D capabilities has a barely visible 5 mm brushed metal bezel, a fine line that slightly frames the rich content on the screen and enhances the TV’s light form factor. The new series also has all the features of Samsung’s Social Hub that allow users to access all types of online content from one location thereby making it easier for viewers to engage their passions by accessing Web delivered content on their TV screens, in addition to a variety of applications from Samsungs Apps, the world’s first HDTV-based apps store. The entire range also feature Samsung’s enhanced DLNA feature; “All Share”, providing a convenient wireless network with allows users to share HD quality content, including pictures, videos and music, amongst all Samsung and other DLNA compatible digital devices. Additionally, to ensure Egyptians have wider access to Samsung’s range of products, and as part of their aim to expand operations within Egypt, Samsung has secured 2 new business distributors; Raya and E-Tronics.
About Samsung Electronics:
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. Please visit www.samsung.com/eg
For more information:
Mona Seif
Trans – Arabian Creative Communications (TRACCS)
T: +20.23.304.6860
+20.23.304.6870
F: +20.23.303.1219
E: mona.seif@traccs.net
A: 28 Wadi El Nile Street/ Floor 1, Suite 2 / Mohandiseen, Cairo, Egypt
Posted by
VMD - [Virtual Marketing Department]
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