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Etisalat Celebrates The Magic Of Haq Al Lailah With Dubai Children’s City
Published Jul 17, 2011
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Etisalat, through its exclusive kids channel, e-junior, a part of Etisalat TV services and e-vision, organised a grand celebration on the occasion of Haq Al Lailah with hundreds of children at the Dubai Children’s City.
Prior to the event, e-junior had organised a creative art contest where kids gave full rein to their creativity and design their own hand made candy bags using recycled material. All kids were then requested to bring their individually designed bags to the e-junior Haq Al Lailah event, where the best bags won e-junior goodies and sponsored prizes and giveaways from Children’s City, Tiffany, Dreamland Aqua Park, Steadtler, Fun City, Chupa Chups, Fruit-tella, Dubai Dolphinarium, ChoCo’a, Papysnacks, Unikai, Oznoz and Kashkha
Making it a truly memorable day for all the kids who attended, e-junior also organised a candy race where plenty of goodies were won. The kids also got the chance to meet some of their favourite cartoon characters from “Dana & Friends”, to “Shabiat Al Cartoon” from Fanar Production and “Murshid”. They sang along with them and also got their pictures taken with these cartoon characters. On the occasion, the kids also saw a traditional play with the talented Abdulla Bin Landan.
“Etisalat has been at the forefront of celebrating tradition and inculcating traditional values in our children. We have organized this event through e-junior, Etisalat’s dedicated channel for kids. The magic of Haq Al Lailah is a great occasion to get together with children of all age groups and enjoy the festival to the fullest,” said Fatiha Bensalem-Sr. Channel Manager/e-junior.
“It’s a wonderful opportunity to connect children with their cultural roots and U.A.E traditions while having fun. At Etisalat, we look forward to many more happy occasions like these in order to connect with our customers.”
Haq Al Lailah which literally means “For this Night” is a cultural festival in the UAE and across GCC 15 days prior to the holy month of Ramadan, where kids go around their neighborhood to fill their handmade candy bags with candies and treats.
Etisalat TV services, offered through eLife and e-vision are a leading source for regional entertainment in the UAE to offer over 350 TV channels in 21 different languages, ranging from sports to movies, from documentaries to music and kid's channels in addition to 23 high definition premium channels. The comprehensive entertainment offerings include 15 premium packages from all the major TV providers like OSN, ART, Pehla, Firstnet, TFC, Pinoy Plus, Abu Dhabi Media, Al Jazeera and many more, in addition to the e-vision Basic package.
For further media information:
Asad Salem
A/Senior Manager Media Relations – Etisalat
Tel: 0097126184158
Mob: 00971508111537
Posted by
VMD - [Virtual Marketing Department]
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