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Samsung Launches Its Campaign To Support Qatar Charity
Published Aug 20, 2009
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Samsung, a global leader and award winning innovator in consumer technology, have joined hands with Qatar Charity on the occasion of the holy month of Ramadan, to increase awareness about the spirit of this month and the importance of supporting the less fortunate.
This goodwill gesture will see parts of Samsung’s proceeds being donated to help bring the smile back to the faces of children and needy families.
For this campaign, Samsung will collaborate with Techno Blue, Samsung’s official distributor and Intertec Group, Samsung’s official distributor of mobile phones, to donate an allocated amount as proceeds to the charity for every mobile phone, washing machine, refrigerator, television or mini notebook being sold during the holy month.
Mr. Marco Vocale, Head of Corporate Marketing, Samsung Gulf Electronics commented: “Ramadan is the ultimate humanitarian opportunity for Samsung to reaffirm our social responsibility vision and trend to integrate the societies we are present in. On this special occasion, we hope to gather substantial proceeds to support Qatar Charity, a renowned charity in Qatar. Throughout this drive, we will be committed to celebrate the Ramadan spirit and reach out to the less fortunate during the holy month”.
Mr. Abdallah Bin Hussein Al Naama, Executive Vice President at Qatar Charity commented: “We are pleased to be Samsung’s charity of choice for this prestigious drive during the holy month. I would like to thank Samsung Electronics for this opportunity to reach out to those in need across the country. We truly hope that this partnership will mark the beginning of a noble mission to fulfil human dignity and social justice in the region. Throughout the holy month of Ramadan, Qatar Charity focuses on three main projects; ‘Al Zakat Al Tuhoor’ , ‘Basmat Yateem’ and ‘Anfahom linas'.
Qatar Charity, a non government organisation was established in 1980 to support the Qatari society reaching out to the less fortunate across the country.
Its mission is to fulfill human dignity and social justice in cooperation with partners.
Its vision is to be an example, a pioneering, distinguished Islamic institution which combines originality, creativity and professionalism in the field of humanitarian aid and development.
Qatar Charity operates in more than 22 countries across Africa, Asia and Europe through local offices and partnerships with non government ogranisations.
Posted by
VMD - [Virtual Marketing Department]
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