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Jeetek Expands Line-Up Of Eco-Friendly Lifestyle Technology Solutions Catering To Middle East Consumers

Published Jan 22, 2012

Jeetek, a leading international distributor of lifestyle technology products, has announced that it is expanding its portfolio of eco-friendly lifestyle technology products in line with the company’s continuing thrust to promote environmental conservation and protection in the Middle East. According to a report by the United Nations Environment Programme (UNEP) titled "Recycling - from E-Waste to Resources," the amount of e-waste produced from mobile phones, computers and other electronic devices could rise by up to 500 per cent within the next decade in some countries, underlining the urgency of creating awareness about environmental practices in the region.

Jeetek’s portfolio of environmentally safe products include the full range of offerings from Santok, an ISO 14001 certified, UK-based manufacturer of lifestyle technology devices that is globally renowned for its environmental practices and green-certified product line. Among the many Santok products that have been produced using recycled products and eco-friendly manufacturing processes include the STK 3-in-1 USB Charging Data Cable, STK BTH20 Multi-Point Bluetooth Headset (USB Charger Cable) and the STK Helios Emergency Charger with 10 interchangeable connectors. All these products carry a distinctive stamp on the packaging to communicate its adherence to green-certification requirements.

Jihad El Eit, CEO & Founder of Jeetek, said: “Reaffirming our commitment to environmental stewardship, Jeetek has formed strategic alliances with Santok and other lifestyle technology manufacturers that have consistently demonstrated an excellent environmental track record. It is important that we address critical environmental issues because these can potentially deliver a long-term negative impact on the social and business landscape. Studies have already shown that the amount of e-waste in various countries is increasing steadily, so Jeetek is acting proactively to create awareness about these concerns and hopefully inspire other business organizations to be part of the green movement.”

Jeetek is the exclusive distributor of Santok products in the Middle East and South Asia. Santok, one of Europe’s leading accessory distributors for over a decade, has been a major producer of cellular-specific and related products including handsets, accessories and consumer electronics. Jeetek works closely with Santok to help in developing custom-built lifestyle technology products that match the unique preferences and requirements of technology consumers in the region. Moreover, Jeetek also exclusively distributes products manufactured by UK’s Thumbs Up, including chargers, wireless cameras, underwater cameras, TV digital photo key ring, neon travel alarm clock and other novelty items.

For more info:

DNA Communications
P.O. Box 191117
Dubai, UAE
Tel.: 04 3988490
Fax: 04 3988491
Email: info@dnacomm.com
Website: www.dnacomm.com



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Posted by VMD - [Virtual Marketing Department]


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