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ASUS ZENBOOK™ in New Colors in Time for Valentine’s Day

Published Feb 6, 2012

ASUS ZENBOOK™ has received new romantic color options for Valentine’s, featuring Hot Pink and Rose Gold to showcase a more tender yet sensual side of technology. These colors join the original spun metal finish, while retaining the same high-end Ultrabook™ specifications. Taking advantage of its Facebook presence to encourage passion and finding love in all the right places, ASUS has also initiated a new campaign to motivate Facebook users to reach out to their friends and contacts in search of true romance, the incentive being the award-winning ZENBOOK™ and ASUS Eee Pad Transformer Prime.

ZENBOOK™ in new colors just in time for Valentine’s
Created for a Valentine’s Day release and coinciding with the arrival of spring in the northern hemisphere, the new colors contribute to diversifying the successful Ultrabook™ range from ASUS. Having won a 2012 iF Design award, ZENBOOK™ measures from a mere 3mm in profile, and weighs only 1.1Kg (ZENBOOK™ UX21). The two new color schemes include Hot Pink and Rose Gold, while internally ZENBOOK™ remains the same compact powerhouse. The new colors join the elegant spun metal design of original ZENBOOK™, and bring a more romantic and adventurous feel to the product lineup.

Taking care of Valentine’s Day gift giving
Whether as part of the campaign or not, ZENBOOK™ and the Eee Pad Transformer Prime both make for excellent shows of affection and caring as perfect gifts for Valentine’s Day. With finely crafted aluminum throughout and a metallic spun finish design that accommodates ASUS SonicMaster audio and powerful computing inside, ZENBOOK™ presents a product consumers can easily fall in love with at first sight. Meanwhile, the Eee Pad Transformer Prime uses powerful quad-core NVIDIA® Tegra® 3 technology and Android™ 4.0 to ensure an unrivalled smooth and versatile tablet experience, developed to be a perfect match for a wide range of user needs and scenarios.

Coming together for Valentine’s
Celebrating love and the bond between people, the ASUS Valentine’s Day 2012 Campaign has launched on the ASUS Facebook page. People who sign up to enter the promotion can then make use of their existing Facebook friend and contact network to find that special someone while standing a chance to win a ZENBOOK™ Ultrabook™ or an Eee Pad Transformer Prime tablet PC.

Further details on the campaign can be found at: http://www.facebook.com/ASUS?sk=app_320565641315147

- Ultrabook™ is a trademark of Intel® Corporation in the US and other countries.

About ASUS
ASUS, the world’s top 3 consumer notebook vendor and the maker of the world’s best-selling and most award winning motherboards, is a leading enterprise in the new digital era. ASUS designs and manufactures products that perfectly meet the needs of today's digital home, office and person, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktops, Eee Box and all-in-one PCs, notebooks, netbooks, tablet devices, servers, multimedia and wireless solutions, networking devices, and mobile phones. Driven by innovation and committed to quality, ASUS won 3,886 awards in 2010, and is widely credited with revolutionizing the PC industry with the Eee PC™. With a global staff of more than 10,000 and a world-class R&D team of 3,000 engineers, the company's revenue for 2010 was around US$10.1 billion.




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Posted by VMD - [Virtual Marketing Department]


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