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Etisalat Awards Winner of “Every Mother is a Queen” campaign with a Gold Tiara

Published Mar 29, 2012

Etisalat gave away a gold tiara today to Ms. Kawther Kanhoush, winner of Etisalat’s “Every Mother is a Queen” campaign that was launched to celebrate mothers in the UAE and express gratitude for their role in the society.

Etisalat asked customers to express their love towards their mothers by sharing their “best moment with mum” through photos or stories on Etisalat’s Facebook and Twitter fan pages. A large number of customers participated by posting memorable photos with them and their mums together on Etisalat’s Facebook page www.facebook.com/etisalat. They also shared inspiring stories on Twitter (www.twitter.com/etisalatuae) to win the prize for their mothers.

Jaber Al Janahi, Vice President, Corporate Communications at Etisalat, handed over the prize to the winning mother in the presence of her two daughters, Hana and Sara, at Etisalat’s premises in Al Kifaf, Dubai.

Commenting on the occasion, Al Janahi said that Etisalat is responding to the call of His Highness Sheikh Mohammed Bin Rashed Al Maktoum, UAE Vice President Prime Minister and Ruler of Dubai, to honour every mother in the UAE and celebrate the force behind all our successes.

Al Janahi added that this campaign allowed customers to thank their mothers in a fun, warm and loving way, making mothers feel like real queens. He pointed out that this initiative is a simple way to show love towards mothers whose affection is unlimited.

Kawther Kanhoush expressed her appreciation to Etisalat and described the prize to be a pleasant surprise for her. She said that the gesture from her daughter has touched her deeply and she is thankful to Etisalat for the gratitude shown to all the mothers in the UAE.

Hana Kanhoush, her daughter who participated in the “Every Mother is a Queen” campaign on Etisalat’s Facebook page thanked Etisalat for allowing her the opportunity to make her mother happy.



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Posted by VMD - [Virtual Marketing Department]


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