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Capture Your Rugged Adventures in the Middle East with BenQ's first Waterproof Camera, LM100

Published May 27, 2012

Aiming to offer adventurous consumers with a fun and stylish camera that suits their active lifestyle, BenQ, an internationally renowned provider of digital lifestyle innovations, launches LM100, its first waterproof* camera model in the Middle Eastern region.

The 14-megapixel LM100, from the LM series, provides a 4-way protection against water, freeze, shock and dust. It is also equipped with a 4x optical zoom, a large 2.7” LCD display and a wide range of fun features.

“We at BenQ always ensure that our products cater to the needs of our customers and the LM100 is an ideal camera that suits to any adventures on land, on water or on snow. It is also especially designed to capture quality photos during activities involving extreme cold weather conditions such as skiing, snowboarding and mountain climbing, as it is freezeproof up to -10°C,” said Manish Bakshi, Managing Director of BenQ for the Middle East and Africa.

The LM100 can be used underwater to a depth of up 5 metres for 2-hour duration. The featured “Underwater Mode” further enhances the underwater images by adding depth and bringing true-to-life colours.

Aside from being waterproof, the new camera is also dustproof, protecting it against small particles such as dust and sand making it perfect in any weather in this region. Customers can now take great photos on the beaches, in any sporting events or even the desert dunes.

Furthermore, the LM100 is built to handle the unpredictable mishaps of the great outdoors with its shockproof protection. The LM100 is resistant to falls from up to 1.5 meters - giving a piece of mind when capturing memories during the adventurous moments.

Other features on LM100 includes: “Color Accent” to highlight and dramatize the images taken; “Panorama Mode” for a sweeping panoramic photo; “Web Auction” for the option of adding two to four images into one collage-style photo; and “LOMO Effect” for a cool, retro feel from an authentic LOMO camera, adding an artistic flare to all the spontaneous moments. It also has a “Fisheye mode” to recreate the distortion of a fisheye lens for a hemispherical image and “HDR” on that can automatically adjust the luminance and contrast of a scene with live preview.

BenQ’s new rugged waterproof* digital camera, LM100, comes in three vibrant colours: Aquatic Blue, Sunset Orange and Fiery Red and, is available in the UAE and the Middle Eastern region through BenQ Channel Partners. For more information, please visit www.BenQ.co.ae



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Posted by VMD - [Virtual Marketing Department]


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