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Dell Announces Top Tips for Selecting the Right Laptop for Families, New Graduates and Multimedia Fans in The Middle East This Summer
Published Jun 25, 2012
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Whether a student heading off to university for the first time, a multi-media loving fan who enjoys an immersive entertainment experience, or a parent looking for a feature-packed solution for their family’s needs, Dell has the perfect laptop for every member of the family. Just in time for summer, a period which sees many families in the Arab world acquiring new technology, Dell has released a helpful primer of top tips to choose the laptop which best suits your family’s specific requirements:
Setting Students up for Success: Key considerations when buying a graduation present or new laptop for a student:
1. Design: Students want a light, stylish and ultraportable laptop that fits easily in a backpack, and colour is a great way to personalize any new device.
2. Performance: An active lifestyle means students need laptops which boot up quickly to capture class notes, and long battery life for extended use.
3. Connectivity: Increasing social network usage, online registration and the growing use of online services by schools including posting course materials and grades mean that students need to be constantly connected, and they therefore require laptops with dynamic connectivity options.
Entertaining Multimedia Fans: What to look for when choosing a high performance solution for creating, enjoying and accessing multimedia content such as favourite movies, music and photos
1. Multimedia capabilities: Advanced audio and immersive entertainment options such as studio-quality sound, and HD and 3D display enable movies, videos and other content to be experienced at a whole new level.
2. Extensive storage: In the Middle East, families on the move use their laptops as entertainment centres as well as storage for childhood photos and videos. Look for laptops with robust storage capacity – ideally up to two terabytes which stores more than two hundred feature-length films, or more than 400,000 songs and images.
3. Go wireless: To share photos with a large group, or screen movies for family and friends, look for laptops with wireless display (WiDi) technology, delivering connectivity options to the home theatre for ease of viewing.
Family Friendly: The array of laptops currently available in the region can be bewildering – these tips can help find the right fit for any family:
1. What will the laptop be used for: Define what the primary need for a laptop is – children’s homework, balancing the family budget, watching movies or video chatting with friends – as those uses can help determine how much computing power and connectivity are required. And a feature packed system needed be short of style, look for colour and design options.
2. Don’t pay for features that aren’t necessary: Each technology contained within a laptop is reflected in the final cost. By understanding how a family plans to use the new device, they can select the size of screen, performance level, and add-ons required and end up paying for just what they need.
3. Keep an eye out for bargains: In the Middle East, various shopping festivals as well as the Ramadan period can mean that retailers create special offers on technology products, so families can shop around for the laptop that best fits their needs.
Parents today want to give their kids the best advantages, and Dell is offering its tailored line-up of Inspiron laptops for the unique needs of families and students. With three types of Inspiron laptops – the Inspiron z for thin & powerful style on the go, the Inspiron R series for everyday family computing activities, and the Inspiron R Special Edition series for studio-quality multimedia and audio – parents and students can find the laptop best suited to them with Dell.
“As families prepare to send their kids off to school this fall, they need a laptop with reliability and performance,” said Pearce Clune, Marketing Director, Emerging Markets EMEA, Retail & Distribution, Dell. “The expanded and redesigned Inspiron family helps parents embrace technology and make a smart investment in their childrens’ success.”
All Inspiron laptops announced today will offer options with Intel’s new 3rd Generation Core i processors (Ivy Bridge), Microsoft Windows 7 Home Premium operating system, and each has a new distinctive design, featuring curved edges rimmed by a Moon Silver band for a smooth, contemporary look. Additionally, Dell has collaborated with Waves and Skullcandy to bring customers a rich, immersive audio experience. Inspiron laptops feature Waves MaxxAudio technology optimised for Dell laptops to deliver studio-quality sound for watching movies and listening to music without the need for external speakers. The Inspiron 14z and the Inspiron R Special Edition series also feature Skullcandy-branded speakers integrated into the laptops.
“Intel has been a trusted name for families across the region, and our processing performance and wireless connectivity options give Dell’s Inspiron portfolio the power and flexibility needed to address a diversity of home and student computing needs,” said Khaldoun Aboul-Saoud, Regional Manager for Markets Development, Intel.
Fast Facts about Dell’s Inspiron Portfolio
Inspiron 14z: ultra-thin, ultra-connected for back to school
Available in the July timeframe, Dell’s first Inspiron Ultrabook, the Inspiron 14z, will be hot on any student’s graduation gift wish list with its ultraportable design, great performance and fast response time. The 14z is Dell’s second Ultrabook offering, joining the successful XPS 13, and blends Intel Rapid Start Technology for fast boot and resume and up to seven hours of battery life . With a premium brushed aluminium finish in two colour choices, Moon Silver and Fire Red, the Inspiron 14z is a well-built, well-specified Ultrabook at a great value for student budgets. Starting at 4.12 pounds (1.87kg) , and 0.83-inches (21mm) at its thickest point, it’s light and easy to carry in a backpack or tote.
Inspiron 15R and 17R: smart family computing and entertainment
The Inspiron 15R and Inspiron 17R are fashionable, full-featured laptops for smart everyday computing. The high-definition display, advanced audio with Waves MaxxAudio 3 technology, full connectivity, and a variety of processor, memory and hard drive options, make them great all-round family entertainment laptops. The optional colour SWITCH lids make the laptops easily customisable to reflect one’s personality or favourite colour. Whether video-chatting with family across the country, doing homework, balancing the family budget, or watching videos via Intel Wireless Display to a 1080p 5.1 surround-compliant home theatre, users will find the Inspiron R to be an essential part of the family.
Inspiron R Special Edition laptops: immersive entertainment and enhanced audio
The new Inspiron Special Edition series provides robust performance and premium features for immersive entertainment and multimedia activities previously unavailable under the Inspiron brand. An expansion of Dell’s Inspiron portfolio, the Inspiron 15R Special Edition and 17R Special Edition allow customers to enjoy advanced audio and graphics for multimedia entertainment including studio-quality Waves MaxxAudio 4 audio suite and Skullcandy speakers, and standard discrete graphics from AMD (Inspiron 15R Special Edition) and NVIDIA (Inspiron 17R Special Edition).
The new Inspiron R Special Edition laptops feature a sleek and durable anodised aluminium exterior in Stealth Black, with HD displays as standard for stunning video playback, including Blu-ray disc options. The Inspiron 17R Special Edition is also available with an optional super bright 400 nit Full HD display or an optional Full HD 3D display. With backlit keyboards, and optional mSATA SSD devices with Intel Rapid Start Technologyi for fast boot and sleep resume times, the Inspiron R Special Edition laptops are packed with technology and features to make multimedia a real pleasure.
About Dell
Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit http://www.dell.com/me
Posted by
VMD - [Virtual Marketing Department]
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