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Smartphone Security For Protecting Your Kids Is Now A Critical Requirement Says Kaspersky Lab

Published Aug 5, 2012

Kaspersky Lab are set presented the company’s beta-version of Parental Control solution for smartphones and tablets running on the Android OS platform. With the explosive popularity of tablets and smartphone devices, particularly Android ones - accounting for 48% of smartphone sales worlwide, users are currently more connected than ever.

Says Alexander Erofeev, Head of Strategic Marketing and Brand Communication at Kaspersky Lab; “Considering such growth, hackers today have fast made their move towards using the Android platform for their own financial gain, resulting in increased targeted malware attacks towards mobile users of this platform. What is interesting to note however, is that in a recent study² undertaken by Kaspersky Lab, in approximately 13% of the households surveyed, children have access to either their own or their parents’ mobile devices running android, meaning that they too are able to access the Internet and are therefore susceptible to such malware threats, among other unsolicited content.”

The Kaspersky Parental Control beta application provides an easy and convenient way for parents to manage this through making smartphones safer for their children, as it offers visibility around how their children are using mobile phones and the content they are exposed to. Key features include:
• Web filtering - blocks sites with inappropriate content, such as pornography, violence and drugs
• Application control capabilities - allows parents to control which applications can be run on their family’s Android devices

“Today, children are inquisitive and tech savvy by nature and certainly the Internet and rise of the mobile device has provided the perfect platform for engaging their enquiring minds instantly. However, as always, with the positives comes the negatives, and as such parents need to make sure they invest in a mobile security solution that plays the role of an online guardian – a digital babysitter for their children and the key to an enjoyable and safe online experience for the entire family,” concludes Erofeev.

Kaspersky Lab Parental Control for Android OS is currently available as a free beta application.

¹ Report by research firm Canalys, 1 August 2011.
² Research firm Strategy Analytics, Report, “Tough Year May Be Ahead for Windows Tablets”,www.infopackets.com



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Posted by VMD - [Virtual Marketing Department]


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