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Etisalat promotes eLife TV with ‘eLife TV Super Promo’

Published Sep 2, 2012

Etisalat breaks good news to its customers with the launch of the new ‘eLife TV Super Promo’, offering three eLife bundled services (TV, Internet and Fixed-line) for the price of two (Internet and Fixed-line). As part of the promo, new eLife Triple Play customers enjoy six months of free Basic eLife TV, free installation and a host of additional benefits, all worth up to AED 138 per month.
Etisalat’s existing eLife customers not subscribed to TV can grab the opportunity to experience Etisalat’s advanced eLife TV service and enjoy the value-additions.

The offer for customers newly subscribing or adding TV to their current eLife account at 1Mbps (Entry), 8Mbps, 16Mbps or 30Mbps speeds, is a choice of Basic TV with Arabic, Asian or Western packages.

In addition, the 8 Mbps and higher subscribers in this special offer get more benefits including AED 40 worth of eLife OnDemand movies included every month for the first six months, to choose from the country’s largest video-on-demand library of HD movies. Furthermore, a choice of one of the five newly launched Premium TV packages will be offered, free for the first six months. These packages include a choice of Asian, Arab, Western, Sports and Filipino categories, each worth up to AED 58 monthly. The premium TV packages feature channels from OSN, Al Jazeera Sports and Zee TV HD.

To subscribe, new customers can visit any Etisalat Business Centre or Outlet in the UAE before the offer ends. Existing eLife customers not yet subscribed to TV, can simply call 101. Customers must sign-up for the TV, broadband and fixed-line bundled service for one year to get the offer of six months’ free eLife TV.

Commenting on the value of the new eLife promotion, Rashed Majed Alabbar VP-Home Product Marketing at Etisalat, said, “Our promotion will exceed customer expectations not only in terms of its money value, but also with the refreshing new TV viewing experience that eLife TV has to offer. At no additional charge, existing eLife Double Play customers can also smoothly add TV to their current account. They can enjoy very popular TV features such as our Catch-Up TV, over 50 HD channels and an extensive collection of video-on-demand movies. We are thrilled to offer our customers the chance to enjoy the eLife TV difference and urge them to subscribe to the service during this promotion.”

Etisalat offers eLife TV as a part of its Triple Play offering. A leading source of regional entertainment in the UAE, eLife TV offers about almost 400 TV channels in 24 languages. With a wide variety of content ranging from sports to movies, documentaries to music, as well as channels for kids, eLife TV also features more than 54 high definition channels and 3D channel (High TV 3D).

The comprehensive entertainment offering includes 15 premium TV packages from all major TV providers. eLife TV customers benefit from features such as On Demand (Video on Demand) which is currently the largest library in the UAE with a choice of more than 700 of the latest movies from Hollywood, Arabia and Bollywood, 3D and High Definition, Catch-Up TV (which allows viewers to go back in time and watch the broadcast programme up to one week later) and Recorder (the Personal Video Recorder which allows customers to record and play back their favourite programs).



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Posted by VMD - [Virtual Marketing Department]


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