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Sony Introduces Xperia™ E – Affordable Smartphone with HD Voice, Data Usage Monitoring and Battery Power Management

Published Dec 6, 2012

Sony Mobile Communications (“Sony Mobile”) announced a new affordable addition to its Xperia smartphone range, Xperia E. Sony’s latest Android smartphone will be available in single SIM version for South Africa and Morocco, and dual SIM version for the Middle East region from Q1 2013.

Xperia E is a compact and competitively priced smartphone that is engineered for simplicity. Available in black, white and pink, Xperia E boasts outstanding HD Voice quality that makes phone calls clearer than ever before. It also features noise cancellation that filters out background noise so consumers can hold crystal clear conversations in any environment.

Xperia E has also been designed to let consumers stay on top of cost and power consumption. The data usage application monitors how much is being spent, while the extended standby mode increases the standby time up to four times. When the screen has been in sleep mode for a few minutes, Wi-Fi and data traffic will be disabled and most applications will be inactive to save battery life. However, calling and messaging will continue to work as normal. Once the screen is touched to wake the device from standby mode, all functions are back to normal.

It will also be available in a dual SIM version – Xperia E dual – so that consumers can easily switch between tariffs with just one touch to stay on the most cost effective plan.

“Quality and functional, Xperia E and Xperia E dual are great options for first-time users of smartphones. With these recent models, such consumers can now take their first steps into the world of Xperia smartphones. What makes this proposition even more attractive is the affordable price point of Xperia E, which also pack features largely associated with more high-end Android smartphones,” said Spyridon Gousetis, Director of Marketing at Sony Mobile Communications, Middle East and Africa.

Xperia E comes equipped with superior sound quality with the in-built “WALKMAN©” application that includes xLOUD™ audio technology, 3D surround sound and a manual equalizer. Consumers can also easily view and share their content on TV, tablet and PC with DLNA wireless connectivity.

Xperia E will launch on Android 4.1 (Jelly Bean) for the latest Android user experience3.

Key features for Xperia E:
• Crystal clear calls thanks to HD Voice and noise cancellation
• Easy data and battery power management
• Long-lasting 1500 mAh removable battery
• 3.5” HVGA display for great browsing and entertainment experiences
• Walkman music experience with xLOUD and 3D surround sound
• Wireless DLNA connectivity to easily share and view content like photos and videos on a TV, tablet and PC
• Powered by a 1GHz processor
• Xperia E will be available in black, white and pink; Xperia E dual in black and gold



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Posted by VMD - [Virtual Marketing Department]


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