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Econet Targets 5 Million Subscribers In Zimbabwe
Published Sep 29, 2009
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Econet Wireless Zimbabwe is aiming to increase its subscriber base to 5 million; the announcement came after the operator concluded a US$200 million expansion deal with ZTE of China and Ericsson of Sweden.
The two international companies will supply and install equipment for the expansion of Econet’s network.
“The work to be undertaken by the two companies and their subcontractors includes the expansion of the GSM network, which is already GPRS enabled, as well as the separate installation of a national 3G network for all of Zimbabwe’s major cities and tourist resorts,” said an Econet spokesperson.
Currently, 3G is only available in parts of the capital Harare.
According to The Herald, Econet has over two million subscribers and plans to exceed the three million level before the end of December.
Investment by Econet during this year has enabled Zimbabwe to take its penetration rate from less than 10 percent, just a few months ago, to over 30 percent before the end of the year.
The additional investment by Econet will take penetration to over 50 percent by June next year.
Econet Wireless Zimbabwe is a public listed subsidiary of Econet Wireless Group (EWG), a global telecoms group with operations and investment interests in more than 10 countries.
As a listed company, Econet Wireless Zimbabwe is the largest Zimbabwean company by market capitalisation, and remains the single largest investor in Zimbabwe.
The company is also the market leader in terms of the provision of telecommunications services in Zimbabwe.
It already has the widest and most extensive coverage in both urban and rural areas.
Econet also has the most diversified product range for a wide spectrum of consumers.
It has products and services for business users, top business and public leaders, international business leaders, casual users, informal business users, low income groups, as well as young people.
Posted by
VMD - [Virtual Marketing Department]
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