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500 Digital Media Experts Participate Today in the Digital Media Forum in Cairo
Published Oct 28, 2014
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Under the theme "The Digital Experience: Challenges and Dynamics", the Digital Media Forum (DMF) started today in Cairo where it is being held for the first time, gathering more than 500 information technology and digital media experts from Egypt and the Arab region.
"Cairo has been chosen for holding the fourth round of the DMF forum due to the importance of the Egyptian market to the Arab region. Egypt has the required elements to utilize many promising opportunities that will contribute to the growth of the digital media and IT sector,"stated Najla Semaan Mazboudi, Founder and CEO of Digital Media Forum/ Spot On Media and Events.
The DMF is being held in Cairo after taking place in Dubai for three consecutive times where digital media has acquired major importance due to the rapid development of digital technology which has major impact on the future of media and the way it reflects on the other fast-growing economic and industrial sectors.
Najla Semaan Mazboudi, Founder and CEO of Digital Media Forum/ Spot On Media and Events added, "The Egyptian market is one of the most important in the Arab and North African region. It is one of the largest labor intensive markets with a promising growth potential that can qualify digital media companies for a privileged position on the digital media and IT technology map in the region."
The 2 day prestigious event allows decision makers and digital media experts to exchange the most recent experiences and hands-on skills in branding advertising, advertising industry and public participation.
Mazboudi also declared, “I hope the DMF remains a fixed annual event in Egypt which is considered one of the most important promising markets in the digital technology market & that digital media and new technology would have a hand in accelerating developmental plans set by the government, the private sector, companies and individuals, and that is what the forum aims to achieve.”
Ahmed Gaafar CEO of Break Through Consultancy/ the local partner and representative for DMF in Egypt said, “Exchanging experiences is really important in the digital media field, especially that the Egyptian market is a significant market that needs to expand and exchange expertise with other international players in light of the increasing attention that digital media is receiving globally.”
A number of specialized workshops will be held on the margin of the forum where specialists and academics will discuss digital marketing opportunities and present successful models in the Arab region and from around the world. Key business and marketing figures, in addition to representatives of the leading ICT and media companies worldwide will take part in the workshops.
Posted by
VMD - [Virtual Marketing Department]
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