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InnJoo to Unveil New Line-Up of Smartphones in Egypt
Published Feb 14, 2017
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InnJoo, (www.innjoo.com), one of the fastest growing device makers in the Middle East and Africa, continues its commitment to innovation and is set to unveil new feature rich smart phones for the Egyptian market. The introduction, underscores the company’s philosophy of providing breakthrough feature rich devices at an affordable price.
Currently InnJoo is increasing their performance specifications on its smartphone models, ramping up from 4 GB of RAM to 6 GB in order to increase the power and efficiency across its entire product range.
InnJoo devotes a significant percentage on research and development in order to push the boundaries on their smart phone specifications and provide innovative products along with consumer value. This has been a key ingredient to their success by creating products well suited to Egyptian consumers’ needs and budget.
Ahmed Kandil, InnJoo Country Manager, Egypt, noted, “InnJoo is set to unveil new devices in the market as our research and development team consistently strives to enhance the performance, features and specifications for new products. Increasing the top of the line performance to 6GB RAM is a massive step up from the current 4 GB RAM. Ultimately this gives the consumer an unparalleled user experience due to the added speed and power.”
InnJoo has a fully operational office in Egypt which sells its entire line up of smart phones, accessories and tablets. The Dubai based company is already among the top 3 online device brands in the region and expects to significantly increase its Egypt market share in the coming year.
Among the smartphones InnJoo offers in Egypt is the 4G ready InnJoo 3 with a stylish full metal body design, innovative front fingerprint sensor unlock, 3000 mAh battery, 5.5 inch FHD display and breakthrough 21 MP rear and 8 MP front camera. Also available in the market is the Fire series with its premium metal shell casing and elegant design. The Fire 2 boasts a 5 inch HD IPS screen while the Fire 2 Plus comes equipped with a stunning 5.5 inch HD display for crystal clear viewing, a 13 MP rear and 5 MP front camera.
Ahmed Kandil concluded, “InnJoo has gained significant success over the past year. We’ve received tremendous reception for our product range, with the InnJoo 3 especially receiving exceptionally positive feedback since its Egyptian release. Going forward, our new smartphone range with enhanced RAM and specs will continue to provide consumers with the latest technology while maintaining our unique value proposition of offering feature rich phones at reasonable prices.”
InnJoo offers its collection of advanced high quality smartphones, tablets and accessories through the region’s biggest distributor as well as select retailers. The company’s entire product range is also sold online through the region’s largest e-commerce site souq.com.
Posted by
VMD - [Virtual Marketing Department]
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